2.8.2
Narrative
Narrative
Narrative
The Guardian issue that was published on 18th January 2022 covers the accusations from Dominic Cummings to Boris Johnson.
Headline
Headline
- The headline reads ‘Cummings accuses PM of lying over No 10 party’.
- The headline presents a matter-of-fact and neutral tone.
- Roland Barthes' semiotic theory breaks down the process of reading signs.
- Following Roland Barthes' theory, the headline does not directly cover what the allegations are.
- This entices the readers to pursue their coverage.
Splash
Splash
- The splash is the lead story in a newspaper.
- The language used in the splash has some elements of bias.
- For example, part of the splash reads, ‘Johnson admitted’.
- While there are statements from Boris Johnson, most of the statements are from Dominic Cummings.
- The framing of the splash places Cummings’ allegations as having more prominence and Johnson ‘owning up’ to mistakes.
Cover lines
Cover lines
- The cover line on the bottom left reads ‘UK sending anti-tank weapons to Ukraine’.
- The reporting on this story is matter-of-fact.
- The cover line on the bottom right reads ‘Inquiry launched into Mone over ‘VIP lane’ deal’.
- Baroness Michelle Mone is a Conservative peer who was accused of profiting from a manufacturer she had referred to produce PPE.
- This plays into The Guardian’s political allegiance, compounding mistrust of the Conservative Party.
Skylines
Skylines
A skyline is a panel on the front page that tells the reader about the stories in the newspaper. Skylines entice the reader to read the paper.
G2
G2
- The skyline of this newspaper is occupied by the supplement, G2.
- G2 is a segment which appears in the newspaper.
- G2 is on offer for readers who prefer ‘lighter’ news and articles over ‘hard-hitting’ political coverage.
Left-hand skyline
Left-hand skyline
- The left-hand skyline reads ‘What we miss about working in the office’.
- The skyline references the growing work-from-home initiatives after the Covid-19 pandemic.
- The left-hand skyline presents The Guardian as being more ‘relatable’ to its audience.
- The Guardian is not readily embracing change.
- This is a common right-wing sentiment.
Right-hand skyline
Right-hand skyline
- The right-hand skyline reads ‘A bottle of Warhol 75 please. When art and wine collide’.
- This skyline references the visual artist, Andy Warhol.
- Andy Warhol initiated the 'pop art' movement.
- The right-hand skyline presents The Guardian as cultured and in tune with audience tastes.
- The skyline suggests that those reading The Guardian are somewhat cultured themselves.
1Overview
1.1Media Language
1.3Representation
2Component 1: Section A
2.1Magazines
2.3Advertising & Marketing
2.4Print Advertisements
2.5Film Posters (Marketing)
2.6Newspapers
2.8The Guardian
3Component 1: Section B
3.1Video Games
3.3Radio
3.4No Time To Die
4Component 2: Section A
4.1Television
4.2Sitcom
5Component 2: Section B
5.1Music Video
5.2Michael Jackson
5.3Taylor Swift
Jump to other topics
1Overview
1.1Media Language
1.3Representation
2Component 1: Section A
2.1Magazines
2.3Advertising & Marketing
2.4Print Advertisements
2.5Film Posters (Marketing)
2.6Newspapers
2.8The Guardian
3Component 1: Section B
3.1Video Games
3.3Radio
3.4No Time To Die
4Component 2: Section A
4.1Television
4.2Sitcom
5Component 2: Section B
5.1Music Video
5.2Michael Jackson
5.3Taylor Swift
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