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New Media: Neophiliacs

New media refers to the evolution of existing media delivery systems and the development of new digital communication technologies.   

New media

New media

  • Three characteristics of the new media:
    • Convergence- combining different technologies. 
    • Compression- signals are digital so can be sent down the same cable. 
    • Interactivity- where the audience can interact with the media.   
Neophiliacs

Neophiliacs

  • Neophiliacs support the growth of the new media.
  • They believe it has had a positive impact on society.
  • They outline three positive aspects of the new media.
E-commerce

E-commerce

  1. An e-commerce revolution:
    • Shopping online is quick and easy.
    • Retailers offer exclusive internet deals to consumers, making prices more competitive.​ 
Democracy

Democracy

  1. Revitalising democracy:
    • People can seek alternative views than the ones presented in mainstream media.​ 
Choice

Choice

  1. Increased consumer choice:
    • More TV channels and an increase in media output systems​. 

New Media: Cultural Pessimists

New media refers to the evolution of existing media delivery systems and the development of new digital communication technologies.   

New media

New media

  • Three characteristics of the new media:
    • Convergence- combining different technologies. 
    • Compression- signals are digital so can be sent down the same cable. 
    • Interactivity- where the audience can interact with the media. 
Cultural pessimists

Cultural pessimists

  • Cultural pessimists​ believe that the revolution of the new media has been exaggerated.
  • They believe it has had a negative impact on society.
  • They outline three negative aspects of the new media.  
Monopolies

Monopolies

  1. Domination by media conglomerates:
    • The internet is dominated by a small amount of companies and they can direct audiences to certain products that benefit the elite.
Quality

Quality

  1. Decline in quality:
    • There isn’t more choice.
    • Instead media companies fill TV channels with repeated programming and reality TV to dumb down audiences.
Elite power

Elite power

  1. Reinforcing elite power:
    • Major corporations dominate the internet with websites that ensure their view is most prominent. ​ 
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Option 2: Beliefs in Society

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Option 2: Global Development

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Option 2: The Media

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Crime & Deviance

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