3.1.5
Demand Characteristics & Investigator Effects
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Experimenter Bias
Experimenter bias is the risk that an experimenter might affect the results of the study. Experimenter bias and the placebo effect can be accounted for using double-blind trials.

Experimenter bias
- Experimenter bias refers to the possibility that a researcher’s expectations might skew the results of the study.
- Remember, conducting an experiment requires a lot of planning, and the people involved in the research project have a vested interest in supporting their hypotheses.

Single- vs double-blind studies
- In a single-blind study, one of the groups (participants) are unaware as to which group they are in (experiment or control group) while the researcher who developed the experiment knows which participants are in each group.
- In a double-blind study, both the researchers and the participants are blind to group assignments.
- This is useful because by doing so, we can control for both experimenter and participant expectations.

The placebo effect
- The placebo effect happens when people's expectations or beliefs influence or determine their experience in a given situation.
- In other words, simply expecting something to happen can actually make it happen.
- The placebo effect is commonly described in terms of testing the effectiveness of a new medication.

The placebo effect - depression drugs
- In the case of testing a drug for depression, for example, a participant taking a pill that they expect will improve their mood might feel better simply because they took the pill and not because of any drug actually contained in the pill - this is the placebo effect.

Controlling for the placebo effect
- To control for the placebo effect, one group will receive the real drug and one group will receive a sugar pill and neither the participant nor the experimenter will know which pill they took.
- The improvements can then be tested between the groups and the control group with the placebo effect can be treated as a baseline.
1Principles of Science I
1.1Structure & Bonding
1.1.1Atomic Model1.1.2Electron Shells, Sub-Shells & Orbitals1.1.3Ionic Bonding1.1.4Representing Ionic Bonds1.1.5Covalent Bonding1.1.6Representing Covalent Bonds1.1.7Metallic Bonding1.1.8Intermolecular Forces1.1.9Intermolecular Forces 21.1.10End of Topic Test - Bonding1.1.11Relative Masses1.1.12The Mole1.1.13Molar Calculations1.1.14Molar Calculations 21.1.15Empirical & Molecular Formulae1.1.16Balanced Equations1.1.17Percentage Yield1.1.18End of Topic Test - Amount of Substance
1.2Properties of Substances
1.2.1The Periodic Table1.2.2Ionisation Energy1.2.3Factors Affecting Ionisation Energies1.2.4Trends of Ionisation1.2.5Trends in the Periodic Table1.2.6Polarity1.2.7Metals & Non-Metals1.2.8Alkali Metals1.2.9Alkaline Earth Metals1.2.10Reactivity of Alkaline Earth Metals1.2.11Redox1.2.12Transition Metals1.2.13Redox Reactions of Transition Metals
1.3Cell Structure & Function
1.4Cell Specialisation
1.5Tissue Structure & Function
1.5.1Human Gas Exchange1.5.2Blood Vessels1.5.3Atherosclerosis1.5.4Skeletal Muscle1.5.5Slow & Fast Twitch Fibres1.5.6Neurones1.5.7Speed of Transmission1.5.8Action Potentials1.5.9End of Topic Test - Neurones & Action Potentials1.5.10Synapses1.5.11Types of Synapse1.5.12Medical Application1.5.13End of Topic Test - Synapses1.5.14Chemical Brain Imbalances1.5.15Effect of Drugs on the Brain
1.6Working with Waves
1.7Waves in Communication
2Practical Scientific Procedures and Techniques
3Science Investigation Skills
3.1Scientific Processes
3.2Data Handling & Analysis
3.3Enzymes in Action
3.4Diffusion
3.5Plants & Their Environment
3.6Energy Content in Fuels
4Principles of Science II
4.1Extracting Elements
4.2Relating Properties to use of Substances
4.3Organic Chemistry
4.4Energy Changes in Industry
4.5The Circulatory System
4.5.1The Circulatory System4.5.2Blood Vessels4.5.3Blood Transfusion & the ABO Rhesus System4.5.4The Heart4.5.5The Cardiac Cycle4.5.6Cardiac Output4.5.7Coordination of Heart Action4.5.8Heart Dissection4.5.9Controlling Heart Rate4.5.10Electrocardiograms4.5.11Cardiovascular Disease4.5.12Investigating Heart Rates
4.6Ventilation & Gas Exchange
4.7Urinary System
4.9Thermal Physics
4.9.1Power & Efficiency4.9.2Work & Energy4.9.3Conservation of Energy4.9.4Pressure4.9.5First Law of Thermodynamics4.9.6Second Law of Thermodynamics4.9.7Heat Engines, Heat Pumps & Refrigerators4.9.8Non-Flow Processes4.9.9p-V Diagrams4.9.10Ideal Gases4.9.11Ideal Gases 24.9.12Thermal Energy Transfer4.9.13Thermal Energy Transfer Experiments
4.10Materials
5Contemporary Issues in Science
5.1Contemporary Issues in Science
5.2Analysing Scientific Information
Jump to other topics
1Principles of Science I
1.1Structure & Bonding
1.1.1Atomic Model1.1.2Electron Shells, Sub-Shells & Orbitals1.1.3Ionic Bonding1.1.4Representing Ionic Bonds1.1.5Covalent Bonding1.1.6Representing Covalent Bonds1.1.7Metallic Bonding1.1.8Intermolecular Forces1.1.9Intermolecular Forces 21.1.10End of Topic Test - Bonding1.1.11Relative Masses1.1.12The Mole1.1.13Molar Calculations1.1.14Molar Calculations 21.1.15Empirical & Molecular Formulae1.1.16Balanced Equations1.1.17Percentage Yield1.1.18End of Topic Test - Amount of Substance
1.2Properties of Substances
1.2.1The Periodic Table1.2.2Ionisation Energy1.2.3Factors Affecting Ionisation Energies1.2.4Trends of Ionisation1.2.5Trends in the Periodic Table1.2.6Polarity1.2.7Metals & Non-Metals1.2.8Alkali Metals1.2.9Alkaline Earth Metals1.2.10Reactivity of Alkaline Earth Metals1.2.11Redox1.2.12Transition Metals1.2.13Redox Reactions of Transition Metals
1.3Cell Structure & Function
1.4Cell Specialisation
1.5Tissue Structure & Function
1.5.1Human Gas Exchange1.5.2Blood Vessels1.5.3Atherosclerosis1.5.4Skeletal Muscle1.5.5Slow & Fast Twitch Fibres1.5.6Neurones1.5.7Speed of Transmission1.5.8Action Potentials1.5.9End of Topic Test - Neurones & Action Potentials1.5.10Synapses1.5.11Types of Synapse1.5.12Medical Application1.5.13End of Topic Test - Synapses1.5.14Chemical Brain Imbalances1.5.15Effect of Drugs on the Brain
1.6Working with Waves
1.7Waves in Communication
2Practical Scientific Procedures and Techniques
3Science Investigation Skills
3.1Scientific Processes
3.2Data Handling & Analysis
3.3Enzymes in Action
3.4Diffusion
3.5Plants & Their Environment
3.6Energy Content in Fuels
4Principles of Science II
4.1Extracting Elements
4.2Relating Properties to use of Substances
4.3Organic Chemistry
4.4Energy Changes in Industry
4.5The Circulatory System
4.5.1The Circulatory System4.5.2Blood Vessels4.5.3Blood Transfusion & the ABO Rhesus System4.5.4The Heart4.5.5The Cardiac Cycle4.5.6Cardiac Output4.5.7Coordination of Heart Action4.5.8Heart Dissection4.5.9Controlling Heart Rate4.5.10Electrocardiograms4.5.11Cardiovascular Disease4.5.12Investigating Heart Rates
4.6Ventilation & Gas Exchange
4.7Urinary System
4.9Thermal Physics
4.9.1Power & Efficiency4.9.2Work & Energy4.9.3Conservation of Energy4.9.4Pressure4.9.5First Law of Thermodynamics4.9.6Second Law of Thermodynamics4.9.7Heat Engines, Heat Pumps & Refrigerators4.9.8Non-Flow Processes4.9.9p-V Diagrams4.9.10Ideal Gases4.9.11Ideal Gases 24.9.12Thermal Energy Transfer4.9.13Thermal Energy Transfer Experiments
4.10Materials
5Contemporary Issues in Science
5.1Contemporary Issues in Science
5.2Analysing Scientific Information
Practice questions on Demand Characteristics & Investigator Effects
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