Case Study: SEZs in HSBC
Geography: Cambridge International GCSE (2027 Exams), topic 9.2.6
HSBC
HSBC is the world's 7th biggest bank and has customers and offices all over the world.
Location and size
- HSBC is the world’s 7th biggest bank.
- HSBC was previously based in Hong Kong.
- HSBC HQ is the HSBC Tower in Canary Wharf at the heart of the financial centre of London.
- HSBC has 3900 offices and 38 million customers across 67 countries in all 6 inhabited continents.
Business information
- HSBC is part of both the Hang Seng and FTSE 100 indices.
- HSBC has 203,000 shareholders in 132 countries/territories.
- HSBC has four parts to its business: commercial, global banking and markets, private banking and retail banking, and wealth management
Strategy
- HSBC’s strategy to develop their international network and to invest in wealth at a local and international scale.
- HSBC’s strategy is based on using high-speed internet in different parts of the world
Communications
- HSBC has accounts on social media for YouTube, WeChat, Facebook, Twitter, Instagram and LinkedIn to communicate with customers in 20 countries.