2.4.3

Non-Financial Methods of Motivation

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Non-Financial Methods of Motivation

Non-financial methods of motivation increase motivation but give employees benefits that are not financial. Management style, fringe benefits, autonomy, job rotation and job enrichment can all increase motivation.

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Management style

  • The style of management affects how much an employee enjoys their work and how much they feel valued by the business. If they feel valued and enjoy their work they are usually more motivated to act in the interests of the business.
  • Different management styles give employees different amounts of responsibility.
  • An example is the laissez-faire management style, where employees have high levels of freedom to make decisions about their work.
    • This can increase motivation for skilled and experienced employees.
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Fringe benefits

  • Fringe benefits are benefits that are not financial (non-monetary) but can be included in an employment contract.
    • Company cars, health insurance, and sick pay are all examples of fringe benefits.
    • Aldi gives all the graduates managing its stores an Audi A4 as part of their employment package.
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Job rotation

  • Job rotation describes an employee moving jobs within an organisation. Some employees enjoy the variety that this provides.
  • Organisations like Alphabet (which owns Google, YouTube, and other subsidiaries) are known for rotating employees across different parts of the business to share skills and experience.
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Autonomy

  • Autonomy is the amount of freedom to do your job that your manager or employer provides. High levels of autonomy can motivate employees.
    • For example, companies like Netflix trust employees to take an appropriate amount of holiday and do not enforce a fixed amount of holiday each year.
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Job enrichment

  • Job enrichment involves creating jobs that are challenging for employees and that aren’t very repetitive.
  • Specialisation and working on production lines, although efficient and cost effective may not be the most enjoyable thing for the employee.
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Training

  • Providing training can motivate employees because it increases their skills, competence, and confidence.
  • Employees are more likely to feel valued and perform better.
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Praise and recognition

  • Recognition of achievements and regular praise can motivate employees.
  • Feeling appreciated increases job satisfaction and encourages continued good performance.
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Methods for Different Situations

  • Certain methods of motivation are more suitable depending on the type of employee or job.
  • Commission works well for sales staff.
  • Job rotation may motivate employees in creative or varied roles.
  • Fringe benefits may motivate highly skilled or senior staff.
  • Praise and recognition are effective for all employees.
    • Especially for roles where output is less measurable.

Jump to other topics

1Understanding Business Activity

1.1Business Activity

1.2Classification of Businesses

1.3Enterprise, Business Growth & Size

1.4Types of Business Organisation

1.5Business Objectives & Stakeholder Objectives

2People in Business

3Marketing

3.1Marketing & the Market

3.2Market Research

3.3Marketing Mix

3.4Legal Controls

4Operations Management

5Financial Information & Decisions

6External Influences on Business Activity

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