2.1.2
Recruitment
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Recruitment
Recruitment is the process that businesses use to find new people to join their business and to fill specific job vacancies.

Job analysis
- A business must first carry out a job analysis.
- This means carefully examining the requirements of a specific job role.
- The job analysis results in two key documents:
- A job description which outlines the duties and responsibilities of the role.
- A person specification which describes the skills, experience, and qualifications required.

Internal recruitment
- Internal recruitment is when a job position is advertised to people who already work at a business.
- Internal recruitment can be beneficial to a firm because the employees that already work for a firm may need less training because the employee will already know a lot about the firm.
- Because the role is advertised internally, the costs of attracting and training people are lower.
- But it may create another vacancy in the business.

External recruitment
- External recruitment is when a business looks for new people outside of the organisation to fill a specific position.
- It is usually more expensive because jobs are advertised and hires need more training. But it will reach more people.
- New people from another business may bring in new ideas.
- It does not create another vacancy in the business.

Job advertisements
- A business can advertise job vacancies in different ways, such as:
- Employment agencies, which help match businesses with suitable candidates.
- Online recruitment platforms, such as job boards or professional networking sites, which can quickly reach a large audience.
- Newspapers and local advertising, which may be useful for specific job roles in a local community.

Recommendation and justification
- A business should carefully decide which type of recruitment to use depending on the situation.
- For example, if a business needs someone who already understands the company culture and processes, internal recruitment is more suitable.
- If a business needs new skills, new ideas, or to fill a highly specialised role, external recruitment is more appropriate.
- The business must justify its choice by balancing cost, training needs, and the quality of candidates.
Main Stages in the Recruitment Process
There are 4 main stages to the recruitment process:

Job analysis
- Job analysis involves a business analysing what the exact function of the job will be, and what sort of person they are looking for.

Job description
- Job description involves the business advertising the job.
- A job description simply describes what the job is, what the person will be doing day to day, and gives some background on the firm itself.

Person specification
- In the advertisement, the business will state the requirements for what qualifications, training, language and education that a person applying needs to have.
- The business will also state what skills are preferred and essential for the job.

Selection methods
- After the advertisement, the business receives applications for the job. These selection methods are used to choose a candidate:
- CVs – candidates will send a document that contains information about their education, qualifications and previous experience.
- Online testing – businesses usually give candidates a maths and/or verbal reasoning test to get a better idea of their skills.
- Interviews – most companies will have some form of interview process to get an idea if the candidate is a good fit for the job.
1Understanding Business Activity
1.1Business Activity
1.2Classification of Businesses
1.3Enterprise, Business Growth & Size
1.3.1Business Aims1.3.2Business Objectives1.3.3Different Businesses Have Different Objectives1.3.4Business Objectives Change Over Time1.3.5End of Topic Test - Business Objectives1.3.6Enterprise1.3.7Risks1.3.8Rewards1.3.9Entrepreneur1.3.10Role of the Entrepreneur1.3.11Encouragement of Enterprise1.3.12Business Plans1.3.13Advantages & Disadvantages of a Business Plan1.3.14The Main Parts of a Business Plan1.3.15Methods of Measuring Business Size1.3.16Business Expansion - Internal Expansion1.3.17Advantages of External Expansion1.3.18Disadvantages of External Expansions1.3.19Small Businesses1.3.20Reasons for Business Failure
1.4Types of Business Organisation
1.4.1Sole Traders1.4.2Partnerships1.4.3Limited Companies1.4.4Private Limited Companies1.4.5Public Limited Companies1.4.6Unlimited vs Limited Liability1.4.7Not For Profit1.4.8Franchising1.4.9End of Topic Test - Business Ownership1.4.10Application Questions - Business Ownership1.4.11Diagnostic Misconceptions - Company vs Business
2People in Business
2.1Human Resource Management (HRM)
2.2Organisation & Management
2.3Methods of Communication
3Marketing
3.1Marketing & the Market
3.2Market Research
3.3Marketing Mix
3.3.1The Product Life Cycle3.3.2Product Design3.3.3Product Portfolio & The Boston Matrix3.3.4Benefits & Risks of New Products3.3.5Extension Strategies3.3.6Price3.3.7Pricing - Skimming & Penetration3.3.8Competitive and Cost-Plus Pricing3.3.9Market Mapping - Price vs Quality3.3.10Place3.3.11Manufacturer-Wholesalers-Retailers-Customers3.3.12Manufacturer-Retailers-Customers3.3.13Direct to Customers3.3.14Promotional Methods3.3.15Reasons for Promotion3.3.16Advertising3.3.17Advertisement - Product Placement3.3.18Public Relations3.3.19Sales Promotion3.3.20Sponsorship3.3.21Social Media3.3.22Promotional Mix3.3.23E-Commerce and M-Commerce3.3.24Benefits & Drawbacks of E-Commerce and M-Commerce3.3.25End of Topic Test - Marketing Mix3.3.26Grade 9 - Marketing Mix3.3.27Diagnostic Misconceptions - Decreasing Price3.3.28Diagnostic Misconceptions - Advertise vs Promote3.3.29Diagnostic Misconceptions - Social Media3.3.30Marketing Strategy3.3.31Entering Foreign Markets
3.4Legal Controls
4Operations Management
4.1Production of Goods & Services
4.2Cost, Scale of Production & Break-Even Analysis
4.3Achieving Quality Production
4.4Location Decisions
5Financial Information & Decisions
5.1Business Finance
5.2Cash Flow Forecast
5.3Profit & Loss
5.4Statement of Financial Position
6External Influences on Business Activity
6.1Economic Issues
6.2Business & the International Economy
6.3Business & the Environment
6.4Business & Ethical Issues
6.5Pressure Groups
Jump to other topics
1Understanding Business Activity
1.1Business Activity
1.2Classification of Businesses
1.3Enterprise, Business Growth & Size
1.3.1Business Aims1.3.2Business Objectives1.3.3Different Businesses Have Different Objectives1.3.4Business Objectives Change Over Time1.3.5End of Topic Test - Business Objectives1.3.6Enterprise1.3.7Risks1.3.8Rewards1.3.9Entrepreneur1.3.10Role of the Entrepreneur1.3.11Encouragement of Enterprise1.3.12Business Plans1.3.13Advantages & Disadvantages of a Business Plan1.3.14The Main Parts of a Business Plan1.3.15Methods of Measuring Business Size1.3.16Business Expansion - Internal Expansion1.3.17Advantages of External Expansion1.3.18Disadvantages of External Expansions1.3.19Small Businesses1.3.20Reasons for Business Failure
1.4Types of Business Organisation
1.4.1Sole Traders1.4.2Partnerships1.4.3Limited Companies1.4.4Private Limited Companies1.4.5Public Limited Companies1.4.6Unlimited vs Limited Liability1.4.7Not For Profit1.4.8Franchising1.4.9End of Topic Test - Business Ownership1.4.10Application Questions - Business Ownership1.4.11Diagnostic Misconceptions - Company vs Business
2People in Business
2.1Human Resource Management (HRM)
2.2Organisation & Management
2.3Methods of Communication
3Marketing
3.1Marketing & the Market
3.2Market Research
3.3Marketing Mix
3.3.1The Product Life Cycle3.3.2Product Design3.3.3Product Portfolio & The Boston Matrix3.3.4Benefits & Risks of New Products3.3.5Extension Strategies3.3.6Price3.3.7Pricing - Skimming & Penetration3.3.8Competitive and Cost-Plus Pricing3.3.9Market Mapping - Price vs Quality3.3.10Place3.3.11Manufacturer-Wholesalers-Retailers-Customers3.3.12Manufacturer-Retailers-Customers3.3.13Direct to Customers3.3.14Promotional Methods3.3.15Reasons for Promotion3.3.16Advertising3.3.17Advertisement - Product Placement3.3.18Public Relations3.3.19Sales Promotion3.3.20Sponsorship3.3.21Social Media3.3.22Promotional Mix3.3.23E-Commerce and M-Commerce3.3.24Benefits & Drawbacks of E-Commerce and M-Commerce3.3.25End of Topic Test - Marketing Mix3.3.26Grade 9 - Marketing Mix3.3.27Diagnostic Misconceptions - Decreasing Price3.3.28Diagnostic Misconceptions - Advertise vs Promote3.3.29Diagnostic Misconceptions - Social Media3.3.30Marketing Strategy3.3.31Entering Foreign Markets
3.4Legal Controls
4Operations Management
4.1Production of Goods & Services
4.2Cost, Scale of Production & Break-Even Analysis
4.3Achieving Quality Production
4.4Location Decisions
5Financial Information & Decisions
5.1Business Finance
5.2Cash Flow Forecast
5.3Profit & Loss
5.4Statement of Financial Position
6External Influences on Business Activity
6.1Economic Issues
6.2Business & the International Economy
6.3Business & the Environment
6.4Business & Ethical Issues
6.5Pressure Groups
Practice questions on Recruitment
Can you answer these? Test yourself with free interactive practice on Seneca — used by over 10 million students.
- 1
- 2Benefits of internal recruitment:True / false
- 3Which of these costs is not reduced by internal recruitment?Multiple choice
- 4Selection methods used in recruitment:Fill in the list
- 5The Recruitment ProcessPut in order
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