Business: Cambridge International GCSE (2027 Exams)

iGCSE Courses

1

Understanding Business Activity

1.1

Business Activity

1.1.1Purpose of Business Activity 1.1.2Customer Needs 1.1.3Why are Businesses Set Up?1.1.4Specialisation & Division of Labour

1.2

Classification of Businesses

1.2.1The 3 Sectors of Economic Activity 1.2.2Public & Private Sector

1.3

Enterprise, Business Growth & Size

1.4

Types of Business Organisation

1.4.1Sole Traders 1.4.2Partnerships 1.4.3Limited Companies 1.4.4Private Limited Companies 1.4.5Public Limited Companies 1.4.6Unlimited vs Limited Liability 1.4.7Not For Profit 1.4.8Franchising 1.4.9End of Topic Test - Business Ownership 1.4.10Application Questions - Business Ownership 1.4.11Diagnostic Misconceptions - Company vs Business

1.5

Business Objectives & Stakeholder Objectives

1.5.1The Main Stakeholders in a Business 1.5.2The Impact & Influence of Stakeholders on Business 1.5.3Diagnostic Misconceptions - Profit 1.5.4Diagnostic Misconceptions - Owners vs Shareholders

2

People in Business

2.1

Human Resource Management (HRM)

2.1.1Contracts of Employment 2.1.2Recruitment 2.1.3Benefits of an Effective Recruitment Process 2.1.4Reducing the Workforce 2.1.5Legal Controls Over Employment 2.1.6Training 2.1.7End of Topic Test - The Workforce 2.1.8Application Questions - The Workforce 2.1.9Diagnostic Misconceptions - Recruitment

2.2

Organisation & Management

2.2.1Internal Organisational Structures 2.2.2Business Functions & Definitions 2.2.3Centralised vs. Decentralised Structures 2.2.4Tall & Flat Organisations 2.2.5The Impact of Organisational Structure on Managing 2.2.6Leadership Styles 2.2.7Trade Unions 2.2.8End of Topic Test - Org Structure

2.3

Methods of Communication

2.3.1Communication in Businesses

2.4

Motivating Employees

2.4.1Motivation in the Workplace 2.4.2Financial Methods of Motivation 2.4.3Non-Financial Methods of Motivation 2.4.4Diagnostic Misconceptions - Money

3

Marketing

3.1

Marketing & the Market

3.1.1Customer Needs 3.1.2Identifying and Satisfying Customer Needs 3.1.3The Market 3.1.4The Market-Driven Approach 3.1.5Competition 3.1.6The Impact of High Competition 3.1.7Diagnostic Misconceptions - Competition 3.1.8Market Segmentation 3.1.9Methods of Market Segmentation

3.2

Market Research

3.2.1Market Research 3.2.2Qualitative & Quantitative Research 3.2.3Primary Market Research 3.2.4Secondary Market Research 3.2.5Analyse Market Research Data 3.2.6Application Questions - Marketing 3.2.7End of Topic Test - Marketing

3.3

Marketing Mix

3.3.1The Product Life Cycle 3.3.2Product Design 3.3.3Product Portfolio & The Boston Matrix 3.3.4Benefits & Risks of New Products 3.3.5Extension Strategies 3.3.6Price 3.3.7Pricing - Skimming & Penetration 3.3.8Competitive and Cost-Plus Pricing 3.3.9Market Mapping - Price vs Quality 3.3.10Place 3.3.11Manufacturer-Wholesalers-Retailers-Customers 3.3.12Manufacturer-Retailers-Customers 3.3.13Direct to Customers 3.3.14Promotional Methods 3.3.15Reasons for Promotion 3.3.16Advertising 3.3.17Advertisement - Product Placement 3.3.18Public Relations 3.3.19Sales Promotion 3.3.20Sponsorship 3.3.21Social Media 3.3.22Promotional Mix 3.3.23E-Commerce and M-Commerce 3.3.24Benefits & Drawbacks of E-Commerce and M-Commerce 3.3.25End of Topic Test - Marketing Mix 3.3.26Grade 9 - Marketing Mix 3.3.27Diagnostic Misconceptions - Decreasing Price 3.3.28Diagnostic Misconceptions - Advertise vs Promote 3.3.29Diagnostic Misconceptions - Social Media 3.3.30Marketing Strategy 3.3.31Entering Foreign Markets

3.4

Legal Controls

3.4.1Legal Controls on Marketing

4

Operations Management

4.1

Production of Goods & Services

4.1.1Production Processes Overview 4.1.2Job Production 4.1.3Flow Production 4.1.4Batch Production 4.1.5Production Efficiency - Lean Production 4.1.6Managing Stock - Just in Time 4.1.7Technology & Production 4.1.8Factors of Production 4.1.9Diagnostic Misconceptions - JIT vs JIC

4.2

Cost, Scale of Production & Break-Even Analysis

4.2.1Costs 4.2.2Costs - Calculations 4.2.3Economies of Scale 4.2.4Diseconomies of Scale 4.2.5Break-Even Analysis 4.2.6Profits and Losses - Calculations 4.2.7Diagnostic Misconceptions - Fixed Costs 4.2.8Diagnostic Misconceptions - Economies of Scale 4.2.9Diagnostic Misconceptions - Break-Even

4.3

Achieving Quality Production

4.3.1Importance of Quality 4.3.2Measuring Quality 4.3.3Quality control 4.3.4Total Quality Management 4.3.5Benefits of Maintaining High Product/Service Qual.4.3.6Costs of Maintaining High Quality/Service 4.3.7End of Topic Test - Operational Decisions

4.4

Location Decisions

4.4.1Business Location 4.4.2Nature of Business Activity

5

Financial Information & Decisions

6

External Influences on Business Activity

6.1

Economic Issues

6.1.1Business Cycle 6.1.2Objectives of Government Economic Policy 6.1.3Provision of Public Services 6.1.4Taxation & Constraints on Public Spending 6.1.5The Government & Business Activity 6.1.6Interest Rates 6.1.7Interest Rates - Calculations 6.1.8Diagnostic Misconceptions - Recession

6.2

Business & the International Economy

6.2.1Multinational Companies 6.2.2Exchange Rates

6.3

Business & the Environment

6.3.1Globalisation 6.3.2Environmental Issues 6.3.3Business and Sustainability

6.4

Business & Ethical Issues

6.4.1Ethical Considerations for Businesses 6.4.2Benefits of Being Ethical

6.5

Pressure Groups

6.5.1Pressure Groups