Context
Media Studies: Eduqas GCSE, topic 2.10.1
Context
The Sun is a British tabloid newspaper. The issue published on 1st January 2021 covers Covid-19.
History
- The first issue of The Sun was published on 15th September 1964.
- The Sun is a tabloid newspaper.
- As of 2020, The Sun has an average daily print circulation of 1.3 million and a daily readership of 2.3 million.
- The Sun targets audiences primarily from less-educated, lower-class backgrounds.
- The average reader age is 35-64.
Politics
- The Sun is ideologically, mainstream right-wing.
- The Sun supports the Conservative political party on most issues.
- In the lifetime of the paper, The Sun has supported both the Conservative and Labour party.
Covid-19
- On 1st January 2021, the UK was trying to control the outbreak of Covid-19.
- There were government-enforced lockdowns.
- A mass immunisation programme was initiated to help prevent Covid-19 from spreading.
- At the start of 2021, New Year celebrations were quieter than normal because of Covid-19 restrictions.
- There were several instances of police breaking up illegal parties around the UK.
Vaccine promotion
- In 2021, The Sun produced a campaign to help promote the ongoing vaccination roll-out across the UK.
- This campaign was in support of the Conservative government.
- The Sun used its own influence and that of well-liked celebrities to help promote the campaign.
Test yourself on Context
What political party does The Sun support on most issues?
What are some facts about The Sun?