1.2.5

A-A* (AO3/4) - Franchising at Blockbuster

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Franchising

Illustrative background for Advantages of franchisingIllustrative background for Advantages of franchising ?? "content

Advantages of franchising

  • Low-cost way of scaling without needing lots of investment.
  • Increased brand awareness.
  • Less risk of diseconomies of scale.
Illustrative background for Disadvantages of franchisingIllustrative background for Disadvantages of franchising ?? "content

Disadvantages of franchising

  • Lose control over how franchisees operate.
  • Badly run franchises can damage the brand.

Jump to other topics

1What is Business?

2Managers, Leadership & Decision Making

3Decision Making to Improve Marketing Performance

4Decision Making to Improve Operational Performance

5Decision Making to Improve Financial Performance

6Improving Human Resource Performance

7Analysing the Strategic Position of a Business

8Choosing Strategic Direction

9How to Pursue Strategies

10Managing Strategic Change

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