1.1.2

Risk & Reward

Test yourself

Risk and Reward

Entrepreneurs, and the businesses they start, face risk and reward.

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Risk

  • A business may not succeed for a number of reasons. Starting a business is risky.
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Reward

  • If a business succeeds, there may be a big financial or emotional reward.

Risks

The entrepreneurs that start businesses face a lot of risk. Some of the risks are:

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Risk of failure

  • Starting a new company is very risky as they are most likely to fail in their early days.
    • They face the risk that consumers may not want to buy their product, especially if it is a brand new product.
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Financial loss

  • Starting a new business often requires a lot of investment. Failure can often mean a large financial loss for the entrepreneur.
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Lack of security

  • Entrepreneurs often lose the security that they had with their job in terms of a regular wage or salary.
    • This means that if the business isn’t making any profit, the entrepreneur may have no money to live off.

Reward

Businesses and entrepreneurs can also benefit from great rewards.

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Financial reward

  • If a business is successful then an entrepreneur is able to make a profit.
  • They also may be able to sell the business for a large sum in the future.
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Be their own boss

  • Setting up your own business means that you can work for yourself.
  • This means that you are likely to have more flexible working hours and more choice over the type of work that you do.
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Dissatisfaction with their current job

  • Many entrepreneurs have had full time jobs in the past that they haven’t enjoyed which has led them to pursue their own idea.
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Pursue an interest

  • Some entrepreneurs simply want to set up a business doing something that they are passionate about.

Jump to other topics

1Enterprise & Entrepreneurship

1.1The Dynamic Nature of Businesses

1.2Spotting a Business Opportunity

1.3Putting a Business Idea into Practice

1.4Making the Business Effective

1.5Business Stakeholders

2Building a Business

2.1Growing the Business

2.2Making Marketing Decisions

2.3Making Operational Decisions

2.4Making Financial Decisions

2.5Making Human Resource Decisions

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