Managing Internationalisation
Business: AQA A Level (2023 Specification), topic 9.3.2
Managing International Business
The management and leadership of an international business are quite different from the management and leadership of a domestic, or local, business.

Cultural differences
- Cultural differences often influence the management of international businesses as trading may involve dealing with different cultures.

Legal differences
- Legal differences often influence the management of international businesses as trading may involve dealing with the laws of different countries.

Markets and customer demands
- Markets and customer demands often influence the management of international businesses as trading may involve dealing with customers and markets which demand different products and services, or adapted products and services.
Test yourself on Managing Internationalisation
In India, nodding your head up and down means "no" and shaking your head left to right means "yes". What type of difference is this?