Market Research
Design & Technology: AQA GCSE, topic 7.1.3
Market Research
Working out a solution to your design brief will require you to have good reason and evidence that your product is required and will be useful.
Market research
- Working out a solution to your design brief will require you to have good reason and evidence that your product is required and will be useful.
- Gather information from people who will use your product and your client throughout the Non-Examined Assessment (NEA) which is your coursework.
Interviews
- Interview your client.
- Ask your client SPECIFIC questions that help you focus your design work, use TED questions rather than closed questions.
TED questions
- TED questions start with:
- Tell me.
- Explain to me.
- Describe to me.
- For example:
- “Tell me what features you want the product to have.”
- “Describe how you want the product to look.”
Analyse products
- Analyse products.
- Ensure you get your hands on some actual products and test them out so you can get inspiration and ideas from what is on the market to help you create some design ideas.
Analysis questions
- When analysing products you should ask the following questions:
- How do they work?
- What are they made of?
- What are the good and not so good design features?
Test yourself on Market Research
Which of the following is NOT an example of a TED question?