Source: https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-2-7-labovs-marthas-vineyard-study

[Revision notes](https://senecalearning.com/en-gb/revision-notes.md) › [A Level](https://senecalearning.com/en-gb/revision-notes/a-level.md) › [English Language](https://senecalearning.com/en-gb/revision-notes/a-level/english-language.md) › [AQA](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa.md) › Labov’s Martha’s Vineyard Study

# Labov’s Martha’s Vineyard Study

English Language: AQA A Level, topic 3.2.7

## Labov’s Martha’s Vineyard Study

__William Labov__ looked at three groups of people in Martha’s Vineyard (an island in Massachusetts, USA).

### Research method

![Research method](https://image-v2.cdn.app.senecalearning.com/2018-09/f282064b-8dc7-4ff9-b57d-baa8d62d91b9/spices-1734896__480.jpg)

- These three groups are:
 - The older Chilmark fishermen. 
 - The younger population.
 - The tourists. 
- Labov’s research looks at the /aw/ and the /ay/ phonemes in words like __‘house’__ and __‘spice’__.

### Research findings

![Research findings](https://image-v2.cdn.app.senecalearning.com/2018-09/3fba2487-0107-4ee7-9e33-50edfe5b6f04/checklist-ticklist-tick-list-.jpg)

- The younger population used the vowels used by the Chilmark fishermen to appear distant to the tourists.
- The Chilmark fishermen exaggerated their vowel sounds.
- This is an example of covert prestige and convergence towards one social group in order to diverge from a different social group.

### WARNING

![WARNING](https://image-v2.cdn.app.senecalearning.com/2018-11/9051963e-17f1-4c27-a0fe-1d49f444cda7/warning-sign-.png)

- This study is notoriously badly written about, so make sure you learn the facts and understand what the study tells us. You might want to research further about the study on-line.

## Test yourself on Labov’s Martha’s Vineyard Study

[Practise this topic for free](https://app.senecalearning.com/classroom/course/1e248169-fb0c-4ca7-9692-7c46f316728b/section/ce8a16d5-73c5-49b5-934e-c9a43d03aeed/session)

- Previous topic: [3.2.6 Milroy’s Belfast Study](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-2-6-milroys-belfast-study.md)
- Next topic: [3.2.8 End of Topic Test - Social Groups](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-2-8-end-of-topic-test-social-groups.md)

## English Language: AQA A Level contents

### 1 Language Levels
- 1.1 Assessment Objectives
  - [1.1.1 Assessment Objectives](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/1-1-1-assessment-objectives.md)
- 1.2 Lexis
  - [1.2.1 Introduction](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/1-2-1-introduction.md)
  - [1.2.2 Common, Proper, Abstract & Concrete Nouns](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/1-2-2-common-proper-abstract-and-concrete-nouns.md)
  - [1.2.3 Collective Nouns](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/1-2-3-collective-nouns.md)
  - [1.2.4 Adjectives](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/1-2-4-adjectives.md)
  - [1.2.5 Main, Auxiliary & Copular Verbs](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/1-2-5-main-auxiliary-and-copular-verbs.md)
  - [1.2.6 Dynamic & Stative Verbs](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/1-2-6-dynamic-and-stative-verbs.md)
  - [1.2.7 Transitive, Intransitive, Active & Passive Verbs](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/1-2-7-transitive-intransitive-active-and-passive-verbs.md)
  - [1.2.8 Mood of Verbs](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/1-2-8-mood-of-verbs.md)
  - [1.2.9 Adverbs](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/1-2-9-adverbs.md)
  - [1.2.10 Personal, Possessive & Reflexive Pronouns](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/1-2-10-personal-possessive-and-reflexive-pronouns.md)
  - [1.2.11 Relative & Demonstrative Pronouns](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/1-2-11-relative-and-demonstrative-pronouns.md)
  - [1.2.12 Determiners](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/1-2-12-determiners.md)
  - [1.2.13 Conjunctions](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/1-2-13-conjunctions.md)
  - [1.2.14 Synonyms, Antonyms & Phonological Features](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/1-2-14-synonyms-antonyms-and-phonological-features.md)
  - [1.2.15 End of Topic Test - Lexis](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/1-2-15-end-of-topic-test-lexis.md)
- 1.3 Grammar
  - [1.3.1 Morphology](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/1-3-1-morphology.md)
  - [1.3.2 Clauses](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/1-3-2-clauses.md)
  - [1.3.3 Phrases](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/1-3-3-phrases.md)
  - [1.3.4 Present Tense](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/1-3-4-present-tense.md)
  - [1.3.5 Past Tense](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/1-3-5-past-tense.md)
  - [1.3.6 Future Tense](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/1-3-6-future-tense.md)
  - [1.3.7 End of Topic Test - Grammar](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/1-3-7-end-of-topic-test-grammar.md)
- 1.4 Semantics & Pragmatics
  - [1.4.1 Semantics](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/1-4-1-semantics.md)
  - [1.4.2 Pragmatics](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/1-4-2-pragmatics.md)
- 1.5 Discourse Structure, Graphology & Orthography
  - [1.5.1 Discourse Structure](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/1-5-1-discourse-structure.md)
  - [1.5.2 Graphology & Orthography](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/1-5-2-graphology-and-orthography.md)
  - [1.5.3 End of Topic Test - Semantics, Graphology etc.](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/1-5-3-end-of-topic-test-semantics-graphology-etc.md)

### 2 Language, The Individual & Society
- 2.1 Children’s Language Development
  - [2.1.1 The Exam](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-1-1-the-exam.md)
  - [2.1.2 Phonemes, Vocal Tract & Articulation](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-1-2-phonemes-vocal-tract-and-articulation.md)
  - [2.1.3 Writing About Phonemes](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-1-3-writing-about-phonemes.md)
  - [2.1.4 Phonological Simplification](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-1-4-phonological-simplification.md)
  - [2.1.5 A Child's First Year & Consonant Acquisition](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-1-5-a-childs-first-year-and-consonant-acquisition.md)
  - [2.1.6 Beginning Stages of Language](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-1-6-beginning-stages-of-language.md)
  - [2.1.7 Lexical Development](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-1-7-lexical-development.md)
  - [2.1.8 Stages of Development](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-1-8-stages-of-development.md)
  - [2.1.9 End of Topic Test - Child Language Development](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-1-9-end-of-topic-test-child-language-development.md)
- 2.2 Children's Language Development - Theories
  - [2.2.1 Behaviourism](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-2-1-behaviourism.md)
  - [2.2.2 Interactionism](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-2-2-interactionism.md)
  - [2.2.3 Challenging Interactionism](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-2-3-challenging-interactionism.md)
  - [2.2.4 Nativism](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-2-4-nativism.md)
  - [2.2.5 Nativism - Exam Answer](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-2-5-nativism-exam-answer.md)
  - [2.2.6 Cognitivism](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-2-6-cognitivism.md)
  - [2.2.7 Social Constructionism](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-2-7-social-constructionism.md)
  - [2.2.8 Writing About Spoken Acquisition](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-2-8-writing-about-spoken-acquisition.md)
  - [2.2.9 End of Topic Test - Development Theories](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-2-9-end-of-topic-test-development-theories.md)
- 2.3 Literacy Development: Reading
  - [2.3.1 Introduction](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-3-1-introduction.md)
  - [2.3.2 Phonics vs Whole Word](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-3-2-phonics-vs-whole-word.md)
  - [2.3.3 Debates in Reading](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-3-3-debates-in-reading.md)
  - [2.3.4 Modelling Reading Acquisition](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-3-4-modelling-reading-acquisition.md)
  - [2.3.5 Other Reading Theories](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-3-5-other-reading-theories.md)
  - [2.3.6 End of Topic Test - Reading](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-3-6-end-of-topic-test-reading.md)
- 2.4 Literacy Development: Writing
  - [2.4.1 Orthography](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-4-1-orthography.md)
  - [2.4.2 Kroll's Theory](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-4-2-krolls-theory.md)
  - [2.4.3 Barclay's Theory](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-4-3-barclays-theory.md)
  - [2.4.4 Creativity vs Accuracy](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-4-4-creativity-vs-accuracy.md)
  - [2.4.5 Other Writing Theories](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-4-5-other-writing-theories.md)
  - [2.4.6 The Exam](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-4-6-the-exam.md)
  - [2.4.7 End of Topic Test - Writing](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/2-4-7-end-of-topic-test-writing.md)

### 3 Language Diversity & Change
- 3.1 The Importance of Gendered Language
  - [3.1.1 Writing About Gender](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-1-1-writing-about-gender.md)
  - [3.1.2 Dominance Theory](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-1-2-dominance-theory.md)
  - [3.1.3 Interruptions - Zimmerman & West](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-1-3-interruptions-zimmerman-and-west.md)
  - [3.1.4 Deficit Theory](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-1-4-deficit-theory.md)
  - [3.1.5 Difference Model](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-1-5-difference-model.md)
  - [3.1.6 Difference Model - Men](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-1-6-difference-model-men.md)
  - [3.1.7 Diversity Model](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-1-7-diversity-model.md)
  - [3.1.8 End of Topic Test - Gendered Language](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-1-8-end-of-topic-test-gendered-language.md)
- 3.2 Social Groups
  - [3.2.1 Writing About Social Groups](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-2-1-writing-about-social-groups.md)
  - [3.2.2 Social Class](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-2-2-social-class.md)
  - [3.2.3 Social Class 2](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-2-3-social-class-2.md)
  - [3.2.4 Age](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-2-4-age.md)
  - [3.2.5 Age - Teen Speak](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-2-5-age-teen-speak.md)
  - [3.2.6 Milroy’s Belfast Study](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-2-6-milroys-belfast-study.md)
  - [3.2.7 Labov’s Martha’s Vineyard Study](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-2-7-labovs-marthas-vineyard-study.md)
  - [3.2.8 End of Topic Test - Social Groups](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-2-8-end-of-topic-test-social-groups.md)
- 3.3 Occupational Groups
  - [3.3.1 Writing About Occupational Groups](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-3-1-writing-about-occupational-groups.md)
  - [3.3.2 Jargon](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-3-2-jargon.md)
  - [3.3.3 Conversations](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-3-3-conversations.md)
  - [3.3.4 Hierarchy & Power](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-3-4-hierarchy-and-power.md)
  - [3.3.5 End of Topic Test - Occupational Groups](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-3-5-end-of-topic-test-occupational-groups.md)
- 3.4 Accents & Dialects
  - [3.4.1 Writing About Accent & Dialect](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-4-1-writing-about-accent-and-dialect.md)
  - [3.4.2 Introduction to Accents & Dialects](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-4-2-introduction-to-accents-and-dialects.md)
  - [3.4.3 Accents - Matched Guide Experiment](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-4-3-accents-matched-guide-experiment.md)
  - [3.4.4 Accents - Received Pronunciation & Brummie](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-4-4-accents-received-pronunciation-and-brummie.md)
  - [3.4.5 Dialects - Dialectal Variations](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-4-5-dialects-dialectal-variations.md)
  - [3.4.6 Accent & Dialect Case Study - London](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-4-6-accent-and-dialect-case-study-london.md)
  - [3.4.7 End of Topic Test - Accents & Dialects](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-4-7-end-of-topic-test-accents-and-dialects.md)
- 3.5 Language Change
  - [3.5.1 Writing About Language Change](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-5-1-writing-about-language-change.md)
  - [3.5.2 Modelling Change](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-5-2-modelling-change.md)
  - [3.5.3 Modelling Change 2](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-5-3-modelling-change-2.md)
  - [3.5.4 Lexical Change](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-5-4-lexical-change.md)
  - [3.5.5 Semantic Change](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-5-5-semantic-change.md)
  - [3.5.6 End of Topic Test - Language Change](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-5-6-end-of-topic-test-language-change.md)
- 3.6 History of English
  - [3.6.1 Old English](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-6-1-old-english.md)
  - [3.6.2 Old English 2](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-6-2-old-english-2.md)
  - [3.6.3 Middle English](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-6-3-middle-english.md)
  - [3.6.4 Middle English 2](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-6-4-middle-english-2.md)
  - [3.6.5 Early Modern English](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-6-5-early-modern-english.md)
  - [3.6.6 Late Modern English](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-6-6-late-modern-english.md)
  - [3.6.7 Present Day English](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-6-7-present-day-english.md)
  - [3.6.8 Global English](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-6-8-global-english.md)
  - [3.6.9 American English](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-6-9-american-english.md)
  - [3.6.10 Modelling Global English](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-6-10-modelling-global-english.md)
  - [3.6.11 End of Topic Test - History of English](https://senecalearning.com/en-gb/revision-notes/a-level/english-language/aqa/3-6-11-end-of-topic-test-history-of-english.md)
